In this episode, Belinda Barker and Jacob Howard, VP of Marketing at Deutsche Bank discuss the revolution in the events industry and maximising virtual engagement with Orson Francescone, Managing Director of FT Live at The Financial Times
TAP INTO THE MINDS OF INDUSTRY LEADERS AS THEY DISCUSS THE HOTTEST TOPICS TO HIT THE MEDIA, MARKETING AND ADVERTISING WORLD.
Join some of the most influential voices from across the global media, advertising and marketing community to hear about the latest developments impacting their sector. This?podcast?series eavesdrops on the conversations of industry leaders from all over the world discussing the issues that are front of mind in 2020. Topics include advances in AI, Sustainability, Events, Brand Safety, Audience Engagement, Diversity Audio, 5G, Newsroom Development and many more.
Podcast – The revolution in the events industry & maximising virtual engagement
November 10, 2020
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Podcast – Being agile in a multi-national conglomerate
October 27, 2020
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In this episode, Belinda Barker and Sarah Thorpe, Managing Director, Europe at The New York Times discuss being agile in a multi-national conglomerate with Alison Orsi, Vice President & CMO at IBM – EMEA.
Podcast – The importance of inclusion to the board level
October 13, 2020
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In this episode, Belinda Barker and Dana Whitaker, Multi-Media Sales Director at The Wall Street Journal and Jan Gooding, Non-Executive Chair, Columnist and Executive Coach discuss the importance of ‘Inclusion’ to the Board level.
Podcast – Advertising effectiveness & brand safety
September 29, 2020
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In this episode Belinda Barker and Danny Aldred, Global Advertising Director at The Financial Times and Amir Malik, Digital Marketing Expert at Accenture Interactive discuss advertising effectiveness and brand safety.
Podcast – Breaking the mold
September 15, 2020
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In this episode Belinda Barker and Rupert Turnbull, European Advertising Sales Director at Fortune talk to Ellie Norman, CMO at F1 about breaking the mold.
Podcast – Becoming a media entrepreneur
September 1, 2020
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In this episode Belinda Barker and Alex Delamain, Global Client Partner at The Economist talk to Iain Jacob, Chair, Investor and Advisor about becoming a media entrepreneur.
Podcast – Sustaining customer engagement in a time of crisis
August 25, 2020
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In this episode we discuss sustaining customer engagement in a time of crisis with Pip Landers, Head of Advertising for Mandarin Oriental.
Podcast – The fundamentals of brand safety minus the hype
August 18, 2020
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In this episode Belinda Barker and Alex Delamain talk to Stevan Randjelovic, Head of Brand Safety EMEA for Group M about the fundamentals of brand safety – minus the hype.
Podcast – The evolving agency model & building trusted client relationshipssted
August 11, 2020
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In this episode Belinda Barker and Alex Delamain talk to Alex Altman, the Global Client President at Wavemaker about the evolving agency model and how to build trusted client relationships.