{"id":18096,"date":"2021-05-14T08:56:49","date_gmt":"2021-05-14T08:56:49","guid":{"rendered":"https:\/\/sandbox.world-media-group.com\/?page_id=18096"},"modified":"2025-01-16T10:05:36","modified_gmt":"2025-01-16T10:05:36","slug":"what-we-do","status":"publish","type":"page","link":"https:\/\/world-media-group.com\/what-we-do\/","title":{"rendered":"What we do"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div id=\"&#8221;what-we-do&#8221;\" class=\"vc_row wpb_row vc_row-fluid &#8221;light\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid &#8221;subintro&#8221;\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: left;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;What<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create platforms to demonstrate the value of trusted journalism to advertisers and marketers.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Support initiatives to measure the impact of premium news environments, and the audiences they reach, on marketing campaigns.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Celebrate and promote excellence in international content marketing and advertising.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share best practices for the benefit of members and media professionals<\/span><\/li>\n<\/ul>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_&#8221;right&#8221; wpb_content_element\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: left&#8221;;&#8221;tag: h4;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;Events<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-weight: 400;\">A healthy, diverse, robust, innovative creative media community benefits everyone, and the WMG has a role to play in cultivating this.\u00a0 Our events focus on <\/span><b>critical conversations<\/b><span style=\"font-weight: 400;\"> within the industry and the broader business world.\u00a0 Whether in London, Cannes, New York, or online, they aim to <\/span><b>inspire and engage advertisers<\/b><span style=\"font-weight: 400;\"> with the value of quality media partners..<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We are <\/span><b>uniquely positioned<\/b><span style=\"font-weight: 400;\"> to bring <\/span><b>publisher perspectives<\/b><span style=\"font-weight: 400;\"> together on behalf of the advertising community at these events, <\/span><b>providing education and insight<\/b><span style=\"font-weight: 400;\"> in a relaxed and informal environment.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<h2 style=\"text-align: left&#8221;;&#8221;tag: h4;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;The<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-weight: 400;\">Our podcast series eavesdrops on fascinating conversations between a diverse range of industry luminaries on topical issues that keep them up at night. Listen on <\/span><a href=\"https:\/\/open.spotify.com\/show\/7srrZK7m5rkF5rI5WCHNQ8?si=4a70fd9e83a24055\"><span style=\"font-weight: 400;\">Spotify<\/span><\/a><span style=\"font-weight: 400;\"> or wherever you get your podcasts.. <\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: left&#8221;;&#8221;tag: h4;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;World<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-weight: 400;\">The World Media Awards celebrate the creativity and effectiveness of cross platform, cross border, content-driven advertising.\u00a0 The awards celebration is an exclusive event at The Ham Yard Hotel in London. Find out more \u00bb<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<h2 style=\"text-align: left&#8221;;&#8221;tag: h4;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;Thought<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-weight: 400;\">We work with our members to <\/span><b>author insightful articles<\/b><span style=\"font-weight: 400;\"> focusing on newsworthy topics on behalf of the World Media Group and we publish <\/span><b>in-depth reports<\/b><span style=\"font-weight: 400;\"> from our Smart Events and Webinars.\u00a0 To stay up-to-date with on our most recent work, follow us on <\/span><a href=\"https:\/\/www.linkedin.com\/company\/10669971\/\"><span style=\"font-weight: 400;\">Linkedin<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<h2 style=\"text-align: left&#8221;;&#8221;tag: h4;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;Engagement<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><span style=\"font-weight: 400;\">The World Media Group s<\/span><span style=\"font-weight: 400;\">upports initiatives to measure the impact of premium news environments, and the audiences they reach, on marketing campaigns. This includes supporting <\/span><a href=\"https:\/\/www.stagwellglobal.com\/future-of-news\/\"><span style=\"font-weight: 400;\">The Future of News<\/span><\/a><span style=\"font-weight: 400;\"> initiative and other research projects.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: left;font-family:Abril Fatface;font-weight:400;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >&#8221;How<\/h2>\n\t<div class=\"wpb_text_column wpb_content_element &#8221;intro&#8221;\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>The World Media Group is a members association and leadership roles are rotated through the group. The current officers are:<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p><strong>World Media Group Officers\u00a0<\/strong><br \/>\n<strong>Joint President<\/strong> <a href=\"http:\/\/sandbox.world-media-group.com\/board-member\/emma-winchurch-beale\/\">Emma Winchurch-Beale<\/a>, <em>Head of Growth Partnerships, UK &amp; Europe, Economist Impact<\/em><br \/>\n<strong>Joint President <\/strong><a href=\"https:\/\/world-media-group.com\/board-member\/samantha-adams\/\">Samantha Adams, <\/a><em>VP, Advertising Sales, Western Europe, BBC News<\/em><strong><br \/>\n<\/strong><strong>Non Executive Chair<\/strong> <a href=\"https:\/\/world-media-group.com\/board-member\/nigel-robinson\/\">Nigel Robinson<\/a>, <em>Managing Partner, Essence MediaCom<\/em><br \/>\n<strong><br \/>\n<\/strong><strong>Chief Executive<\/strong> Jamie Credland<br \/>\n<strong>Chair <\/strong>Belinda Barker<strong><br \/>\nContent Manager <\/strong>Charlotte Panther<strong><br \/>\nMarketing Executive<\/strong>\u00a0Isabel Tabraham<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"What we do Create platforms to demonstrate the value of trusted journalism to advertisers and marketers. Support initiatives to measure the impact of premium news environments, and the audiences they reach, on marketing campaigns. Celebrate and promote excellence in international content marketing and advertising. Share best practices for the benefit of members and media professionals [...]","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"_links":{"self":[{"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/pages\/18096"}],"collection":[{"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/comments?post=18096"}],"version-history":[{"count":5,"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/pages\/18096\/revisions"}],"predecessor-version":[{"id":26205,"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/pages\/18096\/revisions\/26205"}],"wp:attachment":[{"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/media?parent=18096"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/world-media-group.com\/wp-json\/wp\/v2\/tags?post=18096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}